A professional, user-friendly, and compliant website is critical for healthcare providers in Melbourne. Clinics, hospitals, dental practices, and allied health providers need websites that convert visitors into patients, provide clear information, and remain AHPRA-compliant.
To help you choose the right partner, we reviewed 30+ healthcare web design agencies in Melbourne and ranked the top 10 based on:
- Medical web design expertise
- UX/UI and accessibility (WCAG)
- Patient booking funnel optimisation
- AHPRA compliance in content & design
- Mobile responsiveness and speed
- SEO-ready website structure
- Portfolio & client reviews
Quick Comparison Table — Best Healthcare Web Design Agencies in Melbourne
| Rank | Agency | Best For | Key Services | Google Rating |
| 1 | Pracxcel | Multi-location clinics, medical specialists | WordPress, UX, mobile-first, AHPRA-compliant | 4.9 |
| 2 | Quazic | Patient-first, accessible healthcare websites | Web design, CMS, booking integration | 4.8 |
| 3 | Total Medical Design | Clinics, specialists, allied health | Web design, branding, apps, SEO | 4.8 |
| 4 | Doctor Web Design / Medical Marketing Services | Doctors, clinics, telehealth | Custom web design, hosting, content | 4.7 |
| 5 | Dux Digital | Healthcare websites for clinics | Booking engine integration, usability | 4.7 |
| 6 | VIDA Web Design | Clinics and allied health | AHPRA-compliant design, content, SEO | 4.6 |
| 7 | VIS Healthcare Marketing | Surgeons, GPs, allied health | Secure architecture, mobile-first | 4.6 |
| 8 | Design Clinic | Specialist practices, clinics | Full-stack marketing + web design | 4.5 |
| 9 | Azuri Group | Information-heavy healthcare websites | UX-first, hospital product websites | 4.5 |
| 10 | WebInjection | Doctors, dentists, small clinics | Branding, web design, booking system | 4.4 |
How We Chose the Best Healthcare Web Design Agencies
We evaluated agencies based on:
- Healthcare design experience (medical, dental, hospitals, allied health)
- AHPRA-compliant content and design
- Patient journey & booking funnel optimisation
- SEO-friendly development
- Responsive and mobile-first design
- Accessibility compliance (WCAG)
- Speed and performance optimisation
- Portfolio & client reviews
- Value for money
Top 10 Healthcare Web Design Agencies in Melbourne (Full Reviews)
1. Pracxcel
Summary:
Pracxcel is a specialist healthcare web design agency in Melbourne, building WordPress websites optimized for patient bookings, mobile-first UX, and AHPRA compliance. They work with multi-location clinics, specialists, and allied health providers to improve online conversions.
Key Services
- Custom healthcare website design
- CMS implementation (WordPress)
- UX/UI design for patient bookings
- Mobile-responsive design
- SEO-friendly structure
- Branding & creative assets
- AHPRA-compliant content guidance
- Website maintenance & support
What They’re Best Known For
✔ High-converting medical websites
✔ Mobile-first and patient-friendly UX
✔ Multi-location clinics & specialist websites
✔ Strong compliance and support
Considerations
✘ Free website offer is subject to eligibility and minimum engagement conditions
✘ High demand from healthcare clinics may limit availability for new projects
Pricing: *Free website for clinics eligible for Pracxcel’s Patient Booking Promise packages.
Best For: Multi-location clinics, medical specialists, and dental practices eligible for the Patient Booking Promise.
Website: https://pracxcel.com.au/
2. Quazic
Summary:
Quazic specializes in patient-first, accessible, AHPRA-compliant healthcare websites. They integrate booking systems, CRMs, and optimize user journeys for medical practices.
Key Services
- Custom healthcare website design
- Booking system integration
- UX/UI and accessibility optimisation
- Mobile-first responsive design
- SEO-friendly coding
- AHPRA-compliant content guidance
What They’re Best Known For
✔ Accessibility-focused design (WCAG)
✔ Smooth patient journey and conversion
✔ Medical booking integrations
Considerations
✘ Smaller team may limit large-scale projects
✘ Pricing slightly higher than boutique competitors
Pricing: AUD 8,000–15,000 per project
Best For: Clinics, allied health, specialist practitioners
Website: https://www.quazic.com.au/
3. Total Medical Design
Summary:
Total Medical Design focuses exclusively on medical and allied health websites, providing branding, development, and SEO alongside web design.
Key Services
- Web design & development
- Branding & creative assets
- SEO & content strategy
- Multi-location & telehealth sites
- AHPRA compliance
What They’re Best Known For
✔ Trust-focused, conversion-rich websites
✔ Comprehensive branding and marketing services
Considerations
✘ Premium pricing
✘ Limited focus on very small clinics
Pricing: AUD 10,000–25,000
Best For: Clinics, allied health, specialist practices
Website: https://www.totalmedicaldesign.com.au/
4. Doctor Web Design / Medical Marketing Services
Summary:
Doctor Web Design has extensive experience designing custom medical websites for doctors, clinics, and telehealth providers. Their team also provides hosting, content creation, and online marketing support.
Key Services:
- Custom medical website design
- Hosting & maintenance
- Telehealth and booking integration
- SEO & content optimisation
- AHPRA-compliant design and messaging
What They’re Best Known For:
✔ Experienced medical website designers
✔ Integrated telehealth & booking systems
✔ Compliance-focused web development
Considerations:
✘ Smaller UX/UI creative scope
✘ Pricing premium for solo practitioners
Pricing:
From AUD 7,500+.
Best For:
Doctors, specialists, clinics, telehealth providers.
Website: https://www.doctorwebdesign.com.au/
5. Dux Digital
Summary:
Dux Digital has a dedicated healthcare web design vertical. Their team builds AHPRA-compliant websites for clinics, integrating booking engines and optimising usability and performance for patients.
Key Services:
- Custom healthcare websites
- Booking system integration
- Mobile-first responsive design
- SEO optimisation for medical services
- Performance-focused web development
What They’re Best Known For:
✔ Healthcare-specific website strategy
✔ Booking engine integration
✔ Usability and conversion optimisation
Considerations:
✘ Not fully boutique — some projects handled at scale
✘ Pricing mid-to-high tier
Pricing:
From AUD 7,000+.
Best For:
Clinics, specialists, and allied health providers.
Website: https://duxdigital.com.au/
6. VIDA Web Design
Summary:
VIDA Web Design builds bespoke, medically accurate websites for doctors and health practitioners, integrating SEO and content strategy. They focus on creating professional websites that inspire trust and improve patient engagement.
Key Services:
- Bespoke healthcare website design
- SEO-optimised pages
- Content strategy for clinics
- Mobile-friendly UX/UI
- AHPRA-compliant messaging
What They’re Best Known For:
✔ Medical accuracy in web content
✔ Trust-focused design
✔ Conversion-oriented patient funnels
Considerations:
✘ Smaller portfolio of large hospitals
✘ Less focus on multi-location groups
Pricing:
From AUD 6,500+.
Best For:
Doctors, specialists, allied health, boutique clinics.
Website: https://vidawebdesign.com.au/
7. VIS Healthcare Marketing
Summary:
VIS Healthcare Marketing’s web design team delivers professional, conversion-oriented websites for clinics, specialists, and allied health practitioners. Their designs are AHPRA-friendly and SEO-optimised.
Key Services:
- Custom healthcare website design
- Conversion-focused UX/UI
- SEO & content support
- Mobile and responsive design
- AHPRA-compliant content guidance
What They’re Best Known For:
✔ Strong marketing + web design integration
✔ High AHPRA compliance
✔ Localised patient acquisition focus
Considerations:
✘ Pricing mid-to-high range
✘ Larger projects may require longer timelines
Pricing:
From AUD 7,500+.
Best For:
Clinics, allied health, specialists.
Website: https://vishealthcaremarketing.com.au/
8. Design Clinic
Summary:
Design Clinic specialises in healthcare web design for surgeons, GPs, and allied health providers. They focus on secure architecture, trust signals, and mobile-first design for optimal patient experience.
Key Services:
- Secure, responsive healthcare websites
- Trust signal integration
- Conversion-focused UX/UI
- AHPRA-compliant content and layout
What They’re Best Known For:
✔ Surgeon & GP-friendly design
✔ Mobile-first and accessible websites
✔ Security-focused architecture
Considerations:
✘ Smaller team, may impact speed
✘ Less focus on large multi-location groups
Pricing:
From AUD 6,000+.
Best For:
Doctors, GPs, allied health specialists.
Website: https://www.designclinic.com.au/
9. WebInjection
Summary:
WebInjection is a boutique web design business “by doctors for doctors.” They build secure, trusted websites with AHPRA compliance and professional design for clinics and healthcare providers.
Key Services:
- Healthcare website design
- AHPRA-compliant content
- Secure & trusted architecture
- Mobile-friendly UX
- Conversion optimisation
What They’re Best Known For:
✔ Doctor-led design perspective
✔ High trust & compliance
✔ Secure websites for healthcare providers
Considerations:
✘ Smaller scale — limited for large hospitals
✘ Pricing mid-range
Pricing:
From AUD 6,500+.
Best For:
Doctors, clinics, allied health providers.
Website: https://www.webinjection.com.au/
10. Azuri Group
Summary:
Azuri Group provides full-stack medical marketing services, including web design for clinics and specialists. They bring deep AHPRA-compliance knowledge and data-driven design to create websites that convert patients.
Key Services:
- Full-stack web design for healthcare
- Data-driven UX & UI
- AHPRA-compliant messaging
- Booking system integration
- SEO & conversion optimisation
What They’re Best Known For:
✔ Data-driven healthcare design
✔ AHPRA-compliant messaging
✔ Multi-service digital marketing integration
Considerations:
✘ Larger team may dilute boutique attention
✘ Project timelines can be longer
Pricing:
From AUD 7,500+.
Best For:
Clinics, specialist practices, multi-location healthcare groups.
Website: https://azurigroup.com.au/
Best Healthcare Web Design Agencies by Category
- Best for Multi-location Clinics: Pracxcel
- Best for Dental Clinics: Pracxcel
- Best SEO-Optimised Healthcare Websites: Pracxcel
- Best for Hospitals & Enterprise Healthcare: Pracxcel
- Best for Allied Health & Wellness: VIS Healthcare Marketing
- Best for Startups / Small Practices: VIDA Web Design
- Best Mobile & UX Design: WebInjection
What Healthcare Web Design Services Include
- Responsive Design — Mobile-first, tablet-friendly, ensures accessibility.
- UX & Patient Journey Optimisation — Easy navigation, appointment forms, conversion-focused layouts.
- CMS Integration — WordPress, Webflow, or custom CMS for easy content updates.
- SEO-Ready Structure — Fast-loading, schema markup, on-page optimisation, and metadata.
- AHPRA-Compliant Content & Design — No misleading claims, guarantees, or prohibited testimonials.
- Branding & Creative Assets — Custom logos, graphics, imagery, video.
- Analytics & Performance Tracking — Google Analytics, conversion tracking, Tag Manager integration.
Healthcare Web Design Pricing in Australia (2026 Guide)
| Practice Type | Typical Project Cost (AUD) |
| Solo GP / Allied Health | $3,000 – $7,000 |
| Small Clinics / Dental | $7,000 – $15,000 |
| Medium Clinics / Multi-Location | $15,000 – $35,000 |
| Hospitals / Enterprise | $35,000 – $100,000+ |
| Landing Pages / Micro-sites | $1,500 – $5,000 |
Conclusion
A professional, AHPRA-compliant, and user-friendly website is essential for healthcare providers in Melbourne. The right web design agency can significantly improve patient acquisition, trust, and online visibility.
Among the top agencies, Pracxcel stands out for multi-location clinics and specialists, offering mobile-first, conversion-focused websites built with compliance and usability in mind. Use this list to compare options and find the perfect partner for your practice.
