A professional, user-friendly, and compliant website is critical for healthcare providers in Australia. Clinics, hospitals, dental practices, and allied health providers need websites that convert visitors into patients, provide clear information, and remain AHPRA-compliant.
To help healthcare businesses make the right choice, we reviewed 30+ web design agencies specialising in healthcare across Sydney, Melbourne, Brisbane, Perth, and nationwide. We ranked the top 10 healthcare web design agencies in Australia based on:
- Medical web design expertise
- UX/UI and accessibility (WCAG)
- Patient booking funnel optimisation
- AHPRA compliance in content & design
- Mobile responsiveness and speed
- SEO-ready website structure
- Portfolio & client reviews
Quick Comparison Table — Best Healthcare Web Design Agencies
| Rank | Agency | Best For | Key Services | Google Rating |
| 1 | Pracxcel | Multi-location clinics & patient bookings | WordPress design, UX, AHPRA compliance | 5.0 |
| 2 | Total Medical Design | Medical & allied health clinics | Web design, SEO, branding | 4.9 |
| 3 | Dux Digital | Hospitals & multi-practice networks | AHPRA-compliant web design, booking integration | 4.8 |
| 4 | Vida Web Design | Doctors & specialists | Bespoke medical websites, SEO & content | 4.8 |
| 5 | WebInjection | Clinics & health practitioners | Secure, compliant web design | 4.7 |
| 6 | VIS Healthcare Marketing | Clinics & allied health | Full-service web design, AHPRA guidance | 4.7 |
| 7 | Doctor Web Design | Telehealth & medical practices | Booking integration, CMS, UX/UI | 4.6 |
| 8 | Web Design City | Hospitals & dental clinics | Responsive healthcare websites | 4.5 |
| 9 | Avaaze | SEO-friendly & fast medical websites | Next.js, performance & compliance | 4.5 |
| 10 | Bapple | UX-first medical websites | Usability, architecture, patient journey | 4.4 |
How We Chose the Best Healthcare Web Design Agencies
Agencies were evaluated based on:
- Healthcare-specific design experience (medical, dental, hospitals, allied health)
- AHPRA-compliant content and design
- Patient journey & booking funnel optimisation
- SEO-friendly development
- Responsive and mobile-first design
- Accessibility compliance (WCAG)
- Speed and performance optimisation
- Portfolio & client reviews
- Value for money
Top 10 Healthcare Web Design Agencies in Australia — Full Reviews
1. Pracxcel
Summary
Pracxcel is a specialist healthcare web design agency building WordPress websites optimised for patient bookings, mobile-first UX, and AHPRA compliance. Their design approach combines usability, speed, and SEO readiness to deliver websites that convert visitors into patients.
Key Services
- Custom WordPress healthcare website design
- UX/UI design focused on patient bookings
- Mobile-responsive design
- SEO-friendly structure
- Branding & creative assets
- AHPRA-compliant content guidance
- Website maintenance & support
What They’re Best Known For
✔ High-converting healthcare websites
✔ Intuitive, mobile-first UX
✔ Multi-location and clinic networks
✔ Fast delivery and ongoing support
Considerations
✘ Free website offer is subject to eligibility and minimum engagement conditions
✘ High demand from healthcare clinics may limit availability for new projects
Pricing
*Free website for clinics eligible for Pracxcel’s Patient Booking Promise packages.
Best For
Hospitals, specialist clinics, dental groups, and multi-location practices eligible for the Patient Booking Promise
Website: https://pracxcel.com.au/
2. Total Medical Design
Summary
Total Medical Design focuses exclusively on medical and allied health web design. They deliver custom websites with branding, SEO, and UX optimised for patient conversions.
Key Services
- Custom healthcare websites
- SEO and content optimisation
- Branding & creative design
- Patient journey design & booking funnels
What They’re Best Known For
✔ Medical-industry focus
✔ UX for patient conversions
✔ Professional branding & web design
Considerations
✘ Pricing is on the higher side
✘ Smaller clinics may require scaled-down packages
Pricing
AUD $7,000 – $20,000
Best For
Doctors, allied health, and specialist clinics
Website: https://www.totalmedicaldesign.com.au/
3. Dux Digital
Summary
Dux Digital’s healthcare vertical offers AHPRA-compliant web design, booking integration, and accessible, SEO-friendly websites for hospitals and multi-practice clinics.
Key Services
- Custom healthcare websites
- Booking system integration
- Accessibility (WCAG) compliance
- SEO and performance optimisation
What They’re Best Known For
✔ Hospitals and multi-practice websites
✔ Compliance-focused design
✔ Integration with booking engines
Considerations
✘ Less focus on solo practices
✘ Premium pricing
Pricing
AUD $10,000 – $35,000
Best For
Multi-location clinics, hospitals, and healthcare groups
Website: https://duxdigital.com.au/
4. Vida Web Design
Summary
Run by a medical professional, Vida Web Design creates bespoke, medically accurate websites with SEO, content guidance, and patient-centric UX.
Key Services
- Custom website design for doctors & specialists
- SEO and content services
- Booking form and patient journey optimisation
What They’re Best Known For
✔ Clinically accurate design
✔ Bespoke websites for medical professionals
Considerations
✘ Smaller support team
✘ Higher cost for larger hospitals
Pricing
AUD $6,000 – $18,000
Best For
Doctors, specialists, and health practitioners
Website: https://vidawebdesign.com.au/
5. WebInjection
Summary
WebInjection is a boutique agency that builds secure, trusted, and compliant websites for health professionals, focusing on conversion, design, and patient safety.
Key Services
- Custom websites for clinics & practitioners
- Security-focused design
- AHPRA-compliant content guidance
What They’re Best Known For
✔ “By doctors for doctors” approach
✔ Secure and trusted websites
Considerations
✘ Smaller agency may have limited bandwidth
Pricing
AUD $5,000 – $15,000
Best For
Small to medium clinics, allied health
Website: https://www.webinjection.com.au/
6. VIS Healthcare Marketing
Summary
VIS Healthcare Marketing provides AHPRA-compliant, conversion-oriented websites for clinics and practitioners. Their team blends marketing and design expertise.
Key Services
- Web design and CMS integration
- Patient booking funnels
- Mobile-responsive design
What They’re Best Known For
✔ Full-service healthcare marketing approach
✔ Conversion-driven websites
Considerations
✘ Premium pricing
✘ Focused mainly on clinics
Pricing
AUD $7,000 – $20,000
Best For
GP clinics, allied health, and small hospitals
Website: https://vishealthcaremarketing.com.au/
7. Doctor Web Design (Medical Marketing Services)
Summary
Specialised in telehealth and medical practices, Doctor Web Design builds websites with booking systems, CMS, and SEO optimisation for healthcare professionals.
Key Services
- Booking integration
- UX/UI for patient conversions
- CMS and SEO optimisation
What They’re Best Known For
✔ Telehealth-ready websites
✔ Experienced in medical marketing
Considerations
✘ Smaller team for large hospital projects
Pricing
AUD $6,000 – $18,000
Best For
Doctors, specialists, and telehealth providers
Website: https://www.doctorwebdesign.com.au/
8. Web Design City
Summary
Web Design City offers responsive web design for hospitals, clinics, and dental practices in Sydney and across Australia.
Key Services
- Custom website design
- Mobile-responsive development
- SEO-friendly structure
What They’re Best Known For
✔ Fast-loading and responsive healthcare websites
Considerations
✘ Limited focus on AHPRA guidance
Pricing
AUD $5,000 – $15,000
Best For
Hospitals, clinics, and dental chains
Website: https://www.webdesigncity.com.au/
9. Avaaze
Summary
Avaaze uses modern technology (Next.js) to deliver fast, secure, SEO-friendly medical websites. They understand compliance and performance optimisation.
Key Services
- Next.js web development
- SEO optimisation
- Performance and speed improvements
What They’re Best Known For
✔ Modern, fast, and compliant websites
Considerations
✘ Focus on larger clinics & hospitals
Pricing
AUD $8,000 – $25,000
Best For
Medium to large healthcare providers
Website: https://avaaze.com/
10. Bapple
Summary
Bapple is a UX-first agency designing medical and hospital-product websites. They focus on usability, information architecture, and patient experience.
Key Services
- UX & information architecture
- Patient journey optimisation
- Healthcare-focused design
What They’re Best Known For
✔ Strong UX and usability
✔ Intuitive medical website structures
Considerations
✘ Limited CMS support
Pricing
AUD $6,000 – $20,000
Best For
Hospitals, specialists, and clinics prioritising UX
Website: https://bapple.com.au/
Best Healthcare Web Design Agencies by Category
- Best for Multi-location Clinics: Pracxcel
- Best for Dental Clinics: Pracxcel
- Best SEO-Optimised Healthcare Websites: Pracxcel
- Best for Hospitals & Enterprise Healthcare: Dux Digital
- Best for Allied Health & Wellness: VIDA Web Design
- Best for Startups / Small Practices: WebInjection
- Best Mobile & UX Design: Bapple
What Healthcare Web Design Services Include
- Responsive Design — Mobile-first and tablet-friendly websites for patients
- UX & Patient Journey Optimisation — Easy navigation, appointment forms, and conversion-focused layouts
- CMS Integration — WordPress, Webflow, or custom CMS for easy updates
- SEO-Ready Structure — Fast-loading, schema markup, metadata, on-page SEO
- AHPRA-Compliant Content & Design — No misleading claims, patient guarantees, or prohibited testimonials
- Branding & Creative Assets — Custom logos, graphics, imagery, and videos
- Analytics & Performance Tracking — Google Analytics, Tag Manager, conversion tracking
Healthcare Web Design Pricing in Australia (2026 Guide)
| Practice Type | Typical Project Cost (AUD) |
| Solo GP / Allied Health | $3,000 – $7,000 |
| Small Clinics / Dental | $7,000 – $15,000 |
| Medium Clinics / Multi-Location | $15,000 – $35,000 |
| Hospitals / Enterprise | $35,000 – $100,000+ |
| Landing Pages / Micro-sites | $1,500 – $5,000 |
Conclusion
A well-designed healthcare website is the foundation of patient acquisition, trust, and online visibility. While all the agencies listed above deliver excellent results, Pracxcel stands out with its:
- Exclusive focus on healthcare websites
- Mobile-first, patient-centric UX
- AHPRA-compliant content and design
- Optimised WordPress development for speed and conversions
- Support for multi-location clinics and hospital networks
For Australian healthcare providers looking for high-performing, compliant, and conversion-driven web design, Pracxcel offers a proven solution for 2026 and beyond.
